Nonfiction / Business
There’s a lot of over-promises and incorrect advice being given
online on starting a successful enterprise. This wrong advice could cost
someone their life savings and importantly ruin their life ambition and
dream. Therefore, in partnership with the Erasmus University Rotterdam, we
decided to pull together a practical how-to guide explaining the process
successful start-ups go through: The Start-up Puzzle. It explains the
different steps by using real-life examples and has an academic section
explaining the theory behind these steps, all augmented by interviews with
experts in the field of start- and scale-ups. What makes this guide unique?
Real-life examples and expert interviews augmented with a birds-eye overview
of the academic theory create a practical guide that is both understandable,
practical, and implementable.
About The Author
RvP is known as the go-to person to simplify & break down complex
business challenges into understandable questions you can deal with. He has
a remarkable 30+ year track record as both a senior leader in a Fortune 50
company in operational regional and local jobs, global marketing and
strategy roles, innovation and external ventures jobs – world of abundance
of resources, shortage of entrepreneurship. On the other hand, he was
closely involved as an entrepreneur and advisor to many start &
scale-ups in FMCG, Luxury, and MedTech, a world that is often dominated by
scarcity, and thus the only way to survive is by taking risk, and coming up
with creative out of the box solutions that have never been done before.
Currently, he is active as a senior consultant, advisor to start &
scale-ups, an avid (public) speaker, a University lecturer, and a
high-altitude tour skier, Robert strives to make a difference in the lives
of those who aspire to be involved in creating new ventures, in starting
enterprises as well as big Corporates that want to be inspired by the
creativity that a culture of scarcity breeds.
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